This month’s Small Business Spotlight profiles Victor Troche and Troche Family Chiropractic. Born and raised in Aguadilla, Puerto Rico, Victor has always had a desire for helping people through chiropractic.
He traces this to when he was eight years old and suffered from a muscle disorder that was affecting him on a daily basis. After a couple of different doctors couldn’t address his problem, he was finally taken to a chiropractor. Within a couple of months of care, Victor’s problem was resolved and his purpose in life set.
Troche Family Chiropractic focuses on whole family wellness. They treat everyone from babies to senior citizens to pregnant women with a goal of finding and eliminating the cause of their problem.
The practice has served Brevard County since September and has grown so much in one year that they added another room with adjusting tables and therapeutic exercise stations. Victor tells us, “We have been blessed, and, more than anything, we love watching our patients get amazing results.”
Read on to see what helps make Troche Family Chiropractic a successful business:
Did you always want to go into business for yourself?
After working as an associate doctor for a couple of years, I was able to gain experience and learn that I wanted to open up my own practice. I am able to create my own schedule, build my own practice, and create lifelong wellness patients, all while having the ability to spend time with my family.
Once I made the decision to build my own practice, I was committed to making my practice grow and be successful. I had times of doubt but when you pray and ask God for guidance, he will help you find the strength and will to succeed.
What has been the most fulfilling part of owning your own practice?
The most fulfilling part of having my own practice is knowing that I built it with hard work and determination; just knowing that those weeks, months, and years of hard work paid off.
What has been the hardest part?
The hardest part, just like any business, is finding ideas or concepts that help your business stand out from the others, like how to drive people into our doors when there are other places that offer similar services.
What advice do you have for other would-be entrepreneurs?
Do something that provides you with personal satisfaction. Do something you enjoy. Reflect what you are selling. For example, if you are promoting health, as a doctor, your image, along with the staff in your office, should reflect that. Build trust, which will build a positive reputation in your community and, most importantly, make God part of your life!
What is your most important consideration when it comes to day-to-day business operations?
The most important consideration for day-to-day operations is to make sure you come to work with a smile and a positive attitude. Everyone has problems, so make sure that their experience at your business is an enjoyable one and that all the problems are either resolved or eased. Love always wins!
What three traits do you think an entrepreneur needs to be successful?
Inspiration, hard work ethic, and an awesome attitude!!!
Thank you so much to Victor for sharing his entrepreneurial success story with us. His path to business ownership is inspiring. You can connect with Troche Family Chiropractic on their website, as well as on Facebook and Twitter. Stay tuned for next month’s profile and if you missed our other profiles.